---
title: Baromètre Retail Insights by Locala
image: https://go.asklocala.com/hubfs/Le%20new%20retail%20se%20rebelle%20.png
---

# Retail Insights Barometer 2024

![Sandrine Prefaut](https://go.asklocala.com/hs-fs/hubfs/Sandrine%20Prefaut.png?width=300&name=Sandrine%20Prefaut.png "Sandrine Prefaut")

Sandrine Préfaut, Managing Director Europe, unveils the trends that are shaping the new retail.

"After a rebellious phase aimed at protecting the purchasing power of consumers who more than ever face challenges in a context of price wars and cost-cutting, new retail is becoming the norm."

[![locala_logo_icon_red_rvb (2)](https://go.asklocala.com/hs-fs/hubfs/locala_logo_icon_red_rvb%20(2).png?width=100&height=98&name=locala_logo_icon_red_rvb%20(2).png "locala_logo_icon_red_rvb (2)")](https://go.asklocala.com/?hsLang=en)

### Discover the 14 trends that are shaping the future of retail

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